Microsoft’s (NASDAQ: MSFT) tablet venture hasn’t exactly been a financial success. The software giant took a $900 million write down last year due to poor Surface RT sales, and thus far, its Surface division has lost $1.7 bil
Thus far, Microsoft hasn’t made it clear as to what exactly it means by unifying. But from what it appears, unifying probably means that Windows will share common APIs across all platforms – something that will allow apps to be cross compatible with Windows Phone, Windows RT and Windows PC.
Point to be deduced here is that Microsoft intends to continue with its Windows RT and ARM-based Surface tablets
This move makes operational sense because Surface RT singlehandedly commands about 14.5% share of the Windows tablet market – far higher than Surface Pro’s combined share of 2%. Discontinuing the ARM-based line-up would not only destroy this market, but also discourage OEMs to build Windows RT-based tablets in future.