Reds food vendor rolls out self-serve beer machines at ballpark

By | March 30, 2015

The machines, produced by DraftServ Technologies and set up at 10 locations throughout the stadiums, allow fans to purchase cards in $20 and $100 increments to buy Anheuser-Busch products by the ounce.

Outside the ballpark, the stored-value cards will be sold at retail stores in Greater Cincinnati and can be used throughout the season, said Don Dierig, Sportservice’s district manager.

Sportservice tested the DraftServ system by setting up two kiosks during the 2014 MLB All-Star Game at Target Field in Minnesota. The Cincinnati installation is the largest rollout of DraftServ products, according to that company’s officials.


In addition, Sportservice has set up four kiosks along the third-base side of the main concourse that allow fans to order and pay for food items for express pickup at six themed concession stands, including the region’s famous Skyline Chili dogs. Those machines will be operational by the Reds’ second homestand, starting April 24 against the Cubs.